London, UK (March 18, 2014) – Veset, a provider of pioneering cloud-based playout solutions and services, today announced it has been selected by Ginx TV, London-based global videogaming broadcaster, to provide playout for its TV channels.
Veset’s pay-as-you-go SaaS playout solution provides broadcasters with a tool to reduce the cost of launching new channels or replacing existing outdated playout infrastructure or expensive services. SaaS reduces the need for upfront capital expenditure on traditional playout hardware and software, as well as overall levels of maintenance. Veset’s solution is deployable on hybrid, private or public cloud infrastructure, providing high levels of optionality for Veset’s clients. In partnership with the best in class providers of cloud resources and transport infrastructure Veset delivers end-to-end services to clients seeking to increase their operational flexibility while maintaining high standards of reliability.
Michiel Bakker, Ginx TV, CEO, commented: “The rapid technological advances in playout technology, including cloud-based services, are a tremendous development for fast growing global TV channels like Ginx. Our need for playout of multiple localised international channel feeds at varying bitrates as well as several advertising windows and relatively complex graphics, were met with Veset’s entrepreneurial approach, technological know-how and speed of action. Thanks to Veset, Ginx has ended up with much enhanced control over and flexibility of this critical area of our business at a fraction of the cost of traditional playout solutions, allowing us to divert more investment to content creation and to further regionalise our business. That is a significant benefit for any TV Channel, but especially for one that is constantly adding new territories like ours.”
Gatis Gails, Veset, CEO said: “We are delighted that such an exciting innovative broadcaster as Ginx TV has partnered with Veset. Ginx TV is our first UK based client and we look to expand our presence in this European media hub. Selection by Ginx is a testament to our conviction that future of workflow and playout for linear TV channels lies in the cloud technologies and very proud that our pioneering solutions are garnering recognition among early adopters who understand and lead innovation in broadcasting themselves.”
About Veset
Founded in 2011, Veset, a broadcasting technology innovator, was among the first to deploy 100% cloud based playout SaaS solution for a number of linear channels in production. Relying on our unique first hand expertise in helping clients create linear channels with SaaS technologies and cloud infrastructure, our mission is to deliver new solutions addressing growing demand for cost effectiveness, operational flexibility and reliability by broadcasting industry.
About Ginx
Ginx TV, founded in 2008, is a UK-based international media company dedicated to the creation of videogaming TV channels around the world, as well as individual shows and formats for syndication. Ginx TV’s linear channel is available in 26 million households worldwide. Ginx programming is also available on mobile, online and on several connected television platforms.
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